A profitability study can reveal surprising things about a specific market, product, or business. It can determine if a market has changed or reveal needed adjustments to products or direction. Now think about this question, “If you viewed your time as something to be invested, what would a profitability study reveal?” Paul declared this:
“All things are lawful for me, but not all things are profitable. All things are lawful for me, but I will not be mastered by anything.” – 1 Corinthians 6:12 NASB
Permissible and profitable are not the same. There are many activities, relationships, and things that are basically “neutral” regarding sin, but low in spiritual value. Even worse, they may be harmful to other believers who are weak or vulnerable. If a disciple wants to push the envelope concerning acceptable behavior, here are some questions worth asking:
- “Why is there a desire to do so?”
- “What will be gained?”
- “Will Christ be honored by it?”
Are you willing to prayerfully conduct a profitability study on your activities? “Not all things are profitable…”